Paid Social for Product Launches
Palette Partners's approach to paid social for product launches is unglamorous on purpose: fix pre-launch waitlist size first. That's the first thing we look at, before any budget moves — every time.
What's Included
- A benchmark report on launch-day ad frequency against similar businesses in your market.
- A written rationale for every change tied to pre-launch waitlist size, with alerts for anything unusual.
- A rollback plan for anything touching launch-day ad frequency that underperforms, ranked by expected impact.
Ready to Talk Paid Social for Product Launches?
launch-day ad frequency is one of the few levers that keeps paying off long after the initial work is done. Watching it closely from the start avoids that.